DOUBLET
Doublet's name finds roots in Lewis Carroll's classic word puzzles, blending linguistic playfulness into its essence. Established in 2011 by Masayuki Ino, the brand stands apart in Japanese streetwear, weaving a tapestry of quality craftsmanship and unexpected experiences. Ino, with previous experience at Mihara Yasuhiro, diverged with Doublet, surprising audiences with whimsical prints, enigmatic packaging, and unconventional clothing. Notable milestones include winning the LVMH Prize and the Tokyo Fashion Award, unveiling innovative pieces like plastic-covered shirts and reversible jacquard sweaters.
